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Business leaders networking at the Peach 20/20 Conference  

01 Nov 2024

Top strategies for restaurant brands to achieve their growth goals with confidence

Dana Farese, Crunchtime
In the US, 96% of restaurant and foodservice leaders are eyeing unit expansion. That's a huge number. Further, brands with 250+ locations plan to open an average of 38 locations in the next 1.5 years.

But let’s be honest, while many dream of adding more locations, only some manage to do it successfully. So, what does it take to grow with confidence? 

It all boils down to achieving operational excellence across every location.

While location growth is often a key indicator of present and future success, scaling a multi-unit restaurant involves more than just opening new locations—revenue growth, customer growth, brand growth, and employee growth all create unique operational challenges that impact success. When your operations run smoothly, you can scale without sacrificing quality or guest satisfaction. It’s about consistency, efficiency, and a commitment to continuous improvement.

High-growth brands like sweetgreen, Chipotle, and Jersey Mike’s continue to frequent the headlines for making headway on their growth goals. What are these brands focusing on to achieve operational excellence?

High-growth brands

There are four areas of operational excellence that, if executed well, pave the way for confident growth:

1. Inventory, purchasing, and food costs 

2. Employee scheduling and labor costs

3. Operating procedures and task management

4. Employee training and development 

If you're aiming to add 10, 100, 500, or 1,000 locations, how will you get there, and which operational priorities are on your list–or should be–to achieve your growth goals? 

Visit www.crunchtime.com/grow to learn more, and stay tuned for the next installment in this multi-part series.

Crunchtime is a Peach 20/20 Premium Partner.

 

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